When creators and solopreneurs search for a bio link tool, they almost always land on Linktree. It's been around since 2016, has 50M+ users, and does exactly what it says: it shows a page with links.

But "a page with links" is 2018 thinking. In 2025, your bio link is potential revenue — and most creators are leaving that money on the table by using a tool that can't actually collect it.

This guide breaks down the real differences between MyLinkX and Linktree — not the feature checkbox comparisons you'll find on G2, but the practical ones that affect whether your bio link helps your business or just looks nice.

The core difference: a link page vs a storefront

Here's the simplest way to frame it:

Linktree gives you a list of URLs. Someone taps a link, goes to another website, and Linktree's job is done. Whether they buy anything is someone else's problem — Gumroad's, Stripe's, Calendly's.

MyLinkX closes the loop. You add your products, prices, and booking slots directly to your MyLinkX page. Someone lands on your link, buys your preset pack or books a call, and pays — right there, without leaving. The money hits your account. That's a fundamentally different product.

Neither is wrong. The question is: what does your business actually need?

Feature-by-feature comparison

Payments: the biggest gap

This is where the comparison becomes one-sided fast.

Linktree has no native payment processing. To sell anything, you need to link out to Gumroad, Stripe, PayHip, or another tool. Every extra step in that journey is a place where your buyer drops off. You're also paying fees to two platforms instead of one.

MyLinkX keeps payments simple and seller-friendly. If you're in India, buyers pay via your UPI ID — no payment gateway setup, no transaction fees to a third party. If you're outside India, you add your own payment link (Stripe, PayPal, Wise, whatever you already use) and MyLinkX routes buyers to it directly from your page.

For Indian creators specifically: UPI support isn't a nice-to-have. It's the difference between your audience being able to pay you or not. Linktree simply doesn't have it.

Who should use MyLinkX vs Linktree

The activation problem with Linktree

Here's something nobody talks about: Linktree optimizes for clicks, not conversions. Your analytics tell you how many people tapped a link — but you have no idea if they bought anything, booked a call, or bounced in three seconds.

With MyLinkX, your dashboard shows revenue. Orders placed. Products sold. That's what tells you whether your content is actually working — not how many people clicked through to your Gumroad page to then decide no.

For creators building a business, this distinction is everything.

Pricing: a fair comparison

Linktree has a free forever plan that's genuinely useful if all you need is basic links. Paid plans start around $5/month for more customization and analytics.

MyLinkX offers a 7-day free trial. After that, you're on a flat monthly plan — and since you're using it to sell, the tool should pay for itself with your first order or two.

The real pricing question isn't "$X vs $Y per month." It's whether your bio link makes you money. A $0/month link page that earns nothing costs more than a $10/month one that closes sales.

Verdict

Linktree is a perfectly fine tool for what it does. If you're a musician pointing fans to Spotify and Apple Music, or a blogger linking to social profiles, it's free and it works.

But if you're a creator, seller, or solopreneur who has something to sell — digital or physical — Linktree is not built for you. You're using a link page when you need a storefront.

MyLinkX is built for the creator-seller who wants their bio link to earn. UPI ID payments for Indian sellers, your own payment link for everyone else. Sell products, take bookings, track actual revenue — all from one URL in your Instagram bio.